Interview With Paul Jarvis, Author Of "Company of One"
Paul Jarvis, author of Company of One, talks about fear of failure, what makes powerful partnerships, collaboration and communication and how he sees the future of freelancing.
Does your company struggle to connect with its audience? Do you have difficulty charging a premium or maintaining customer loyalty? Has revenue slumped in the past few years? Your company’s brand strategies (or lack thereof) may be to blame.
UX research really can make or break a product. To be able to design for your users, you need to know them. How do you get to know them? UX research. How do you make UX design research outcomes more digestible? User Personas.