Katleen Roggeman in Strategy 5 tips on how to charge more for your work using a creative brief Learn which steps you need to take to turn your clients into premium clients who pay you well. Working with a thorough creative brief and adding strategic thinking to your briefing process will give you a deep understanding of your client's business and challenges as well as the confidence to partner up!
Julia Braga in Strategy A strategic creative brief template helps brand designers offer brand strategy as a service As a junior brand designer, you might find it hard to uncover the real problems your client is facing. HolaBrief's creative brief template empowers you to add a more strategic approach to your design process. Here's how to use it to your advantage:
Benten Woodring in Strategy Designers, position yourself as a strategic partner and get paid to think Offering strategy with the help of a strategic creative brief as a designer will help charge thousands more for your services, provide valuable insights for your clients, and produce effective, high-quality work in half the time.
Ethan Parry in Strategy UX research: How to get from data to insights to actions Ethan Parry, a UX Researcher, shows us how to make sure your insights gathered from user research help make decisions that have a measurable impact, to include in your strategic creative brief.
Julia Braga in Strategy The perks of offering strategy as a designer There is value in offering design strategy as part of your services. To think strategically as a designer means to see, and understand the bigger picture of where your client's business needs to go. You will help brands find their strategic edge when adopting a strategy-first mindset implemented in your design services.
Benten Woodring in Strategy 6 steps towards an effective client onboarding process You’ve landed the job and are ready to get started. Learn how to build a strong client onboarding process with the help of HolaBrief's online briefing tool that will help you win consistent client work, collect new referrals, and generate even more revenue in these 6 simple steps:
Juliane Bone in Strategy Cold calling and lead generation for freelance designers I get it. You hate cold calling. I do too as a freelance designer. In fact, everybody does. Still, it is an effective activity to get new leads. Here are 3 tips from a first-time cold caller.
Ethan Parry in Strategy Improve conversational skills: How to give better design feedback Many project managers or clients give terrible design feedback. This often results in too much back and forth and wasting valuable time. How can we overcome these frustrations? Here are 5 tips to educate your client on, improve their conversational skills and empower them to give effective feedback:
Benten Woodring in Strategy Client onboarding process: First impressions count Onboarding is the critical first part of a business relationship. We walk you through the client onboarding process and explain how it can generate new revenue for your business, increase referrals, and help you retain high-quality clients.
Ethan Parry in Strategy 8 questions to ask your clients during the discovery phase of a UX project In any UX project, the briefing phase is referred to as the discovery phase of a project. It is an important part of the process and sets the stage for what is to come. If done right, it will set you and your team up for success.
Benten Woodring in Strategy How to find new leads and win clients starting out as a freelance designer Whether you're a brand new freelance designer or have been trying to find design clients for years. Here are 3 easy principles of client acquisition I used to invoice $100,000 in my first full year of full-time freelance.
Ethan Parry in Strategy Designers, include these 5 sections in your proposal template for a project Design proposals are important, they can help you land your dream client. Learn from Ethan Parry's proposal template for a project and find out how HolaBrief can help you land your next high quality client.
Riley Jones in Strategy Brand Voice Guidelines: Find meaningful typography that mirrors your brand's personality How to find your brand's typography? Here's my 3 tips to find a typeface and font that expresses the key emotions of your brand with the help of HolaBrief's Brand Voice Template.
Benten Woodring in Strategy How to write a positioning statement Do you struggle to attract high-quality clients? These simple tips will help you identify your unique niche and teach you how to write a positioning statement that help you attract your dream clients.
Travis Halff in Strategy Generalist vs specialist: The journey to finding our niche as a branding studio Finding a niche and committing to acting as a specialist rather than a generalist can be a terrifying process— it certainly was for us. Read about out our journey to expertise from a generalist design studio to a studio helping purposeful brands find their strategic edge.
